We're building a company that proves business can work differently — for the people who work here, the people who use our products, and the world we all share.
Most companies are built to extract — from employees, from customers, from communities. We're building one that gives back at every level. Not because it's trendy. Because it's the only model that actually works for everyone.
Not just shareholders. Not just customers. Everyone — employees, communities, the people who use what we build, and the world that has to live with the consequences. If a decision creates a loser, we redesign the decision.
Every product, every policy, every partnership is held to one standard: does this make things better without making anything worse? If the answer isn't clearly yes, we don't ship it.
We're building a profitable company — fiercely so. But profit serves the mission, not the other way around. Revenue is how we fund the givebacks, the access, the employee profit sharing. It's fuel, not the destination.
We design every product and every policy with one question: who gets left out? Then we fix it before it ships. Access isn't an afterthought — it's the foundation.
The people who build it share in what it earns. Not stock options that might vest someday — real profit, shared equitably.
Sliding scale pricing, free tiers for those in crisis, and products built for the people who need them most — not just the people who can afford them.
Revenue flows back into the communities we serve. Not a PR line — a structural commitment woven into how the company operates.
Heretically Empowered exists to help people heal and be heard. That mission doesn't stop at our products. We believe in standing up for people, and we want you to know where we stand.
We support freedom, safety, and self-determination for the Palestinian people, and an end to the killing and starvation in Gaza. We oppose the actions of Israel's extremist right-wing government. Many Jewish people around the world are among the strongest voices for Palestinian freedom, and we stand with them too.
Every person deserves dignity, due process, and the right to live without fear of being torn from their family. We stand with immigrant communities facing the ICE detention and deportation campaigns happening in the United States.
Love is love, and everyone deserves to live as who they are, with full access to the healthcare they need, including gender-affirming care.
Every person has the right to make decisions about their own body, including access to abortion, birth control, and the full range of reproductive healthcare.
We stand for racial justice, equal treatment, and a world where Black people are safe, heard, and free.
Disabled and chronically ill people deserve to be believed, supported, and included. We stand for access to care, for science that serves patients, and for every person's right to understand their own body.
Climate change is already driving disasters, hunger, and displacement, and it hits the most vulnerable people hardest. We stand for climate action and for the communities on the front lines.
In Sudan, Ukraine, Haiti, Afghanistan, Congo, and everywhere people are facing war, famine, and displacement, we stand with civilians and the humanitarian workers helping them.
We stand for free speech, fair elections, and the right to protest. We oppose the authoritarian regime we are currently living under and the Trump administration's attacks on immigrants, LGBTQ+ people, healthcare access, and democratic freedoms.
Every faith, culture, and country is full of ordinary people who want safety, dignity, and a good life for their families. Harm comes from extremists who use religion, nationalism, or power as an excuse to hurt people. The KKK is not Christianity. ISIS is not Islam. Israel's extremist government is not the Jewish people. We hold extremists accountable, and we stand with everyday people of every faith. That means standing firmly against antisemitism, Islamophobia, and all religious hatred.
We stand against violence, against anyone who hurts people, and with everyone working to make the world safer and kinder. That's what being heretically empowered means to us.
AI-powered health intelligence for people with complex chronic conditions. Patent-pending technology. Our flagship product — learn more at geneclueapp.com
Every product we build follows the same principle: it must benefit everyone it touches and bring zero negatives into the world. More is coming.
A company where every employee shares in what they build. Where every product makes the world a little better and nothing a little worse. Where the people who need help the most aren't priced out of getting it. That's the heresy — believing it's possible, and then proving it.